Our Production Approach

Producing a video is a complex process. There are so many elements. Project research, scripting, talent briefing, film shoots schedule and shot list, voiceover record, editing, music, graphics and duplication. It takes a lot more time than people expect.

For us, the key is proper planning and clear communication every step of the way to guarantee the design and implementation of a successful project.

At Digicast, we manage the entire video production process from ‘script to screen’. Here are the three steps to your successful video production:

Pre-Production

1. We start with a collaborative pre-production meeting where we find out all we can about your communication messages, challenges, company and target audience.
2. From here, we write the script which is the backbone to your project. We like to allow plenty of time to research the information and write it. This will also need most of your time as it is a collaborative process. We also believe that it is far more cost effective to shoot once a script has been written and will require your written approval before filming begins.
3. After the script is approved, a shooting schedule is put together. With your help, we will organise locations and talent. A list of tips and tricks will also be provided to ensure that your premises and staff are ready for their big day in front of the camera.

Production

1. Filming is undertaken by our highly experienced crew who will provide advice and ensure sufficient lighting and high quality audio in order to produce professional looking pictures.
2. Our crew are experts at working in the background and providing minimal disruptions. They are also covered by public liability insurance.
3. A high quality monitoring screen is provided so that you can view the pictures.

Post Production

1. Now the editing process begins. This is where your story comes to life using expert editing and interesting effects. Our production values are high, as we believe that for a video to work it has to have the look and feel of a well-made television commercial. We constantly look at ways to ensure your messages are clear and credible. If we don’t understand what you are trying to say we keep editing until it makes sense.
2. We provide you with a draft video. We then make any required changes.
3. Once complete, we output your video in any format such as DVD or a suitable web compression file.